Branding, strategy, information architecture, design and web style guide for all Nielsen client-facing portals. The mission was to take Nielsen, the Hollywood ratings giant, from slow, awkward and out-of-date technology into clean, platform-agnostic, design and technology space. Details »
Gmake
Creative direction with a strategic twist
My pages
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Categories
Nielsen NRG web portals
Published on March 29, 2011 3:06 pm.
Filed under: Brand creation and stewardship, Creative direction, Interactive, Strategy Tags: information architecture, market research, Nielsen, Nielsen NRG, NRG, ratings
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Collaborators
- Art & Business of Motion
- Bill Bergeron — my partner at Verb, man of many talents
- Buzzy Jackson — writer
- Don Bernier — editor
- Erin Dean Design
- John Wildgoose Photography
- KORBEY — photography & design
- Preston Clarke — composer
- Rasikas Films — Production company
- School of Thought — SF-based ad agency
- Scine — All things web
- Sequel Studios — NY-based branding firm
- TinBike — left coast shoot, edit, production
- Wooart — NY production company
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